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DEX Squared Hospitality Set to Launch Baghdad’s First-Ever 5-Star Luxury Hotel from UAE

Wednesday, October 16, 2024

Dex Squared Hospitality is a leading hospitality management company in the UAE, has reached a remarkable milestone, securing an esteemed contract to develop the World Heart Hotel Brand and manage Baghdad’s inaugural 5-star luxury hotel.

This landmark property, featuring 320 rooms, including 285 elegant hotel rooms, 35 luxurious suites, and 54 opulent apartments, is poised to transform Iraq’s hospitality scene. DEX Squared Hospitality’s role highlights its growing influence across the region.

“We are excited to bring our innovative approach to hotel operations and brand development to Iraq,” said Kevork Deldelian, CEO & Founder at Dex Squared Hospitality. “As a project, the World Heart Hotel aligns perfectly with our vision to revolutionize the industry as we continue to challenge the status quo and make excellence a standard. Our goal is to create an unparalleled hospitality experience that will set new benchmarks in luxury and service standards within the Iraqi market.”

Being chosen for this landmark project underscores Dex Squared Hospitality’s reputation for excellence and comprehensive service offerings, including full hotel and restaurant management, brand development, asset optimization, custom F&B concept creation, SPA management, and a broad range of hospitality consulting services. With a strong presence in key cities throughout the MENA region—covering Dubai, Riyadh, Jeddah, Cairo, Rabat, and the Red Sea—Dex Squared is ideally positioned to meet the diverse needs of Middle Eastern clients and adapt to the region’s unique market demands.


Mr. Abdullah Saleh Al-Jubouri, Owner of the Heart of the World Heart Hotel, expressed enthusiasm about the partnership and said, “Setting the foundations of the World Heart Hotel marks a new era in the fields of investment and economic development for Iraq. As such, collaborating with Dex Squared Hospitality marks a new chapter for luxury hospitality in Iraq. Their approach and regional expertise make them the right partner as we set a new precedent for world-class service and sophistication in Baghdad.”

The multi-million-dollar World Heart Hotel is set in a prime location in Baghdad, offering breathtaking views of the Tigris River. This opulent property will include a Convention Palace with a 240-seat auditorium, two grand ballrooms, and numerous meeting rooms equipped with cutting-edge technology. Guests can enjoy a range of world-renowned restaurants and a 150-unit shopping mall featuring top international brands, creating a complete entertainment hub for both visitors and locals.

This partnership further strengthens Dex Squared Hospitality’s presence in the region, with the World Heart Hotel ready to redefine luxury accommodation in Iraq, playing a pivotal role in the country’s growing tourism and business sectors.

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